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Yahoo Acquires Commonstock to Expand Community, Deepen Insights For Yahoo Finance Users
Axios
Exclusive: Yahoo acquires social investing platform CommonStock
Reimagined TechCrunch Disrupt 2023 Features New Stages and Return of Expanded Startup Battlefield Competition
Insider
CMOs to Watch: Meet the top marketers recently tapped by Delta, Glossier, and others to stoke demand and capture new opportunities
Sports Business Journal
Yahoo Sports hires Baker to head up newsletters
TV Technology
Survey: TV Marketers Looking for Better Measurement in Advanced TV Ad Campaigns
Variety
Yahoo Hires First CMO Under New Ownership: Former Chipotle and Taco Bell Marketer Tressie Lieberman
Yahoo Advertising To Launch Yahoo Backstage, Enabling a Direct Path to Premium Publisher Inventory
Adweek
Yahoo's SPO Push, Backstage, Gives Marketers Direct Access to Publishers Without the SSP
Variety
Yahoo Recruits ESPN Veteran Ryan Spoon as President of Yahoo Sports
Adweek
Yahoo Lets Advertisers Buy Based on Attention With Adelaide Tie Up
Yahoo Partners with Samba TV for Advanced TV solution, Enhancing Targeting and Measurement in UK, Canada & Australia
Yahoo Advertising Survey Uncovers Benefits and Challenges of Integrating Linear TV and Digital Campaigns
Broadcasting and Cable
Buyers Cite Advanced Advertising Challenges In Survey From Yahoo
Retail Touch Points
Yahoo’s New Partnership will Enable Shoppable Retail Ads
The Streamable
Survey: Unnatural Ad Breaks, Commercial Repetition Have Most Negative Impact on Streaming Viewers
Adweek