In the News

Reporter microphones
In the News
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April 18, 2023
Ad Age

Quality Creative Can Boost Display and Desktop Ad Performance

In the News
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March 23, 2023
The Streamable

Survey: Unnatural Ad Breaks, Commercial Repetition Have Most Negative Impact on Streaming Viewers

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February 23, 2023
MediaPost

Toyota Partners With Yahoo For Crown AR Effort

In the News
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January 5, 2023
Adweek

Yahoo Partners With Scope3 to Offset Carbon Emissions in Media Buying

In the News
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December 28, 2022
AdExchanger

With Digital And Linear Convergence, Advanced TV Will Soar In 2023

In the News
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November 29, 2022
Ad Age

Yahoo Takes Minority Stake in Taboola a Part of Ad Deal

In the News
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November 21, 2022
MediaPost

Cookieless: Yahoo Identity Solution Adds Partners

In the News
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October 18, 2022
MediaPost

Yahoo Newly Appointed CRO Elizabeth Herbst-Brady Plans To Give Brands 'What They Need'

In the News
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October 17, 2022
Insider

Lowe’s taps Yahoo as latest retail media network partner

In the News
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October 17, 2022
The Drum

Yahoo and DirecTV forge linear and digital TV data with set-top boxes

In the News
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September 16, 2022
The Drum

Shrinking addressable supply a ‘challenge’ for CTV, Yahoo ad data lead warns

In the News
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August 19, 2022
MediaPost

Away Co-Founder Joins Yahoo Board

In the News
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August 18, 2022
Adweek

Comscore and Yahoo's CTV Partnership Makes Streaming Ad Campaigns Brand Safe

In the News
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June 29, 2022
The Drum

Top Takeaways from the Croisette at Cannes Lions 2022

In the News
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June 29, 2022
VideoWeek

How Yahoo is Diversifying its Post-Pandemic Offering

In the News
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June 28, 2022
Beet.TV

Partnership With DIRECTV Broadens Addressable TV Ad Reach: Yahoo’s Ivan Markman

In the News
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June 20, 2022
The Drum

DIRECTV-Yahoo Adtech Partnership Addresses Fragmented Digital Video Landscape

In the News
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June 8, 2022
Ad Age

Yahoo Brings Its Ad-ID To Salesforce In Latest Post Cookie Solution For Brands

In the News
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May 26, 2022
AdExchanger

Political Campaigns Win With CTV – But Keep These 3 Things In Mind For The Midterms

In the News
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May 16, 2022
Wall Street Journal

Marriott Rolls Out Media Network That Lets Brands Reach Travelers on Its Apps and TV Screens

In the News
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May 16, 2022
MediaPost

Yahoo Exclusively Supports Rollout of Marriott Media Network to Help Brands Reach Travelers

In the News
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May 12, 2022
Advertising Week

Upfront Season: 5 TV Advertising Trends Have Emerged

In the News
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May 1, 2022
Broadcasting & Cable

Pandemic Made TV Viewing a Family Affair, Study Finds

In the News
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March 24, 2022
Variety

Yahoo Taps Endeavor Exec Alicin Reidy Williamson as Chief Diversity and Inclusion Officer

In the News
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March 23, 2022
Vogue Business

Yahoo is Betting on Fashion to Win Over Gen Z

In the News
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March 3, 2022
Forbes

Yahoo Sports Signs Chet Holmgren And Paolo Banchero To NIL First

In the News
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February 21, 2022
BizBash

How Yahoo Brought Its Online Fantasy Experience to an Offline Setting

In the News
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February 17, 2022
Adweek

Yahoo Introduces Its Cookieless ID, Next-Gen Solutions, for the Open Web

In the News
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February 15, 2022
CNN

New York Fashion Week Show Staged with 7-foot-tall Holographic Models

In the News
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February 15, 2022
Extra

Yahoo and Designer Maisie Wilen Join Forces to Elevate NYFW