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AllPress ReleasesIn The News

In the News

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June 29, 2022

The Drum

Top Takeaways from the Croisette at Cannes Lions 2022

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June 28, 2022

Beet.TV

Partnership With DIRECTV Broadens Addressable TV Ad Reach: Yahoo’s Ivan Markman

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June 20, 2022

DIRECTV Taps Yahoo Unified Ad Tech to Unlock Advanced TV Opportunities

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June 20, 2022

The Drum

DIRECTV-Yahoo Adtech Partnership Addresses Fragmented Digital Video Landscape

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June 13, 2022

Yahoo Appoints Six New Members to Board of Directors

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June 8, 2022

Yahoo Joins Salesforce AppExchange Enterprise Cloud Marketplace to Deliver Personalized Experiences at Scale for Consumer Brands

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June 8, 2022

AdAge

Yahoo Brings Its Ad-ID To Salesforce In Latest Post Cookie Solution For Brands

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June 8, 2022

Ad Age

Yahoo Brings Its Ad ID to Salesforce in Latest Post-Cookie Solution for Brands

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May 26, 2022

AdExchanger

Political Campaigns Win With CTV – But Keep These 3 Things In Mind For The Midterms

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May 25, 2022

Hivestack and Yahoo Announce Strategic Global Programmatic DOOH Partnership

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May 16, 2022

Marriott International Introduces Travel Media Network, Powered by Yahoo

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May 16, 2022

Wall Street Journal

Marriott Rolls Out Media Network That Lets Brands Reach Travelers on Its Apps and TV Screens

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May 16, 2022

MediaPost

Yahoo Exclusively Supports Rollout of Marriott Media Network to Help Brands Reach Travelers

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May 12, 2022

Advertising Week

Upfront Season: 5 TV Advertising Trends Have Emerged

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May 9, 2022

Yahoo Appoints Tapan Bhat as President & General Manager of Yahoo Finance

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May 1, 2022

Broadcasting & Cable

Pandemic Made TV Viewing a Family Affair, Study Finds

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April 7, 2022

Yahoo and Cross Screen Media Partner to Enable Greater Political Campaign Insights, Efficient Measurement Ahead of 2022 Midterms

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April 6, 2022

Yahoo and Toyota Racing Development Announce a Multi-year Agreement

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March 31, 2022

Glewed TV Taps Yahoo as a Preferred SSP for CTV and Display

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March 30, 2022

Yahoo Finance Launches First Cultural Asset Indices

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March 24, 2022

Yahoo Names Alicin Reidy-Williamson as Chief Diversity & Culture Officer

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March 24, 2022

Variety

Yahoo Taps Endeavor Exec Alicin Reidy Williamson as Chief Diversity and Inclusion Officer

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March 24, 2022

Variety

Yahoo Taps Endeavor Exec Alicin Reidy Williamson as Chief Diversity and Inclusion Officer

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March 23, 2022

Vogue Business

Yahoo is Betting on Fashion to Win Over Gen Z

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March 23, 2022

Vogue Business

Yahoo is Betting on Fashion to Win Over Gen Z

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March 7, 2022

Limelight to Acquire Yahoo’s Edgecast, Creating Global Leader in Edge Enabled Software Solutions

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March 3, 2022

Yahoo Sports Signs First of its Kind Tourney NIL Deals with Top College Basketball Star Paolo Banchero of Duke

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March 3, 2022

Yahoo Sports Signs First of its Kind Tourney NIL Deals with Top College Basketball Star Chet Holmgren of Gonzaga

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March 3, 2022

Forbes

Yahoo Sports Signs Chet Holmgren And Paolo Banchero To NIL First

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February 21, 2022

BizBash

How Yahoo Brought Its Online Fantasy Experience to an Offline Setting

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February 17, 2022

Yahoo Launches ID-less Audience Solution for Web

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February 17, 2022

Adweek

Yahoo Introduces Its Cookieless ID, Next-Gen Solutions, for the Open Web

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February 15, 2022

CNN

New York Fashion Week Show Staged with 7-foot-tall Holographic Models

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February 15, 2022

Extra

Yahoo and Designer Maisie Wilen Join Forces to Elevate NYFW

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February 12, 2022

Yahoo Collaborates with Maisie Wilen to Power the “Maisie Wilen Fall-Winter 2022 Collection Holographic Experience” at New York Fashion Week

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February 12, 2022

Glossy

Holograms Have Landed on the NYFW Catwalk

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February 9, 2022

Yahoo Closes FY 2021 with 141% Growth in CTV YoY

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February 3, 2022

Accelerating Yahoo Ad Tech's global momentum on the heels of a strong 2021

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January 26, 2022

NYOnline Gaming

BetMGM Hoping Yahoo Partnership Makes It Harder For Customers To Bolt

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January 18, 2022

Gaming Americas

Yahoo Sportsbook Powered by BetMGM Launches in New York Featuring Registration Promotional Offers

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January 6, 2022

Retail Touchpoints

Yahoo’s New Shoppable Ads Support Multi-Retailer Checkout

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December 29, 2021

BizWomen

In Her Own Words: Jo Lambert Creates a Culture of Courage

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December 6, 2021

The Drum

6 Strategies to Help Marketers Win the Holiday

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December 1, 2021

Adweek

Saks, Yahoo Creative Studios Develop Interactive AR Selfie Filter for Instagram

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November 22, 2021

Adweek

Advertisers Handed Direct Access to NBCUniversal's Peacock Through Yahoo Deal

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November 17, 2021

Yahoo & BuzzFeed Expand Strategic Partnership Across Programmatic, Identity and Content to Innovate Consumer Experiences

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November 17, 2021

Adweek

BuzzFeed is the Latest Publisher Adopting Yahoo's Third-Party Cookie Replacement

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November 11, 2021

Gaming Americas

Yahoo Sports All Blind Fantasy League

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November 11, 2021

Medium

The Future of Sports: Yahoo’s Larry Goldberg On The New Emerging Technologies That Are Disrupting The World Of Sports

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November 10, 2021

Yahoo Debuts Short Documentary Featuring All Blind Fantasy League

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October 28, 2021

Yahoo & Merkle Strengthen Identity-Based Targeting, Performance & Measurement for Advertisers

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October 28, 2021

The Drum

Yahoo Expands Merkle Identity Partnership

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October 22, 2021

MediaPost

Yahoo Broadens Live Summit Audience

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October 18, 2021

Medium

Yahoo President Jo Lambert On The Five Essentials For Smart Investing

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In the News

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October 15, 2021

MarTech

Yahoo Introduces In-Flight Sales Analysis for Digital Out-of-Home

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October 14, 2021

Yahoo Helps Advertisers Connect Digital Out-of-Home Campaigns to Online, Offline Sales

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October 7, 2021

Yahoo and Tubi Partner to Streamline CTV Planning & Buying

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October 7, 2021

The Drum

Yahoo & Tubi Team for New Tools to Streamline CTV Ad Buying

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In the News

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September 28, 2021

AdWeek

How a Bet on Virtual Events Is Paying Off for TechCrunch

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September 23, 2021

MediaPost

Yahoo, Shopify Partnership Improves Identity Targeting

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September 21, 2021

Yahoo Finance Announces All-Star Lineup For “All Markets Summit: The Path Forward”

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September 20, 2021

TechCrunch Disrupt 2021 Announces Startup Battlefield Competitors and Judges

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September 15, 2021

Adweek

Adobe and Yahoo Strike Identity Pact

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In the News

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September 13, 2021

The Drum

As Cookies Crumble, AR-based Advertising has New Opportunities Baked In

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September 10, 2021

Yahoo Partners with Designers Christian Cowan and Rebecca Minkoff to Innovate Fall ‘21 New York Fashion Week

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September 10, 2021

Jim Lanzone to Join Yahoo as Chief Executive Officer

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September 10, 2021

AdAge

Yahoo Launches NFT Collection with Rebecca Minkoff

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September 9, 2021

Yahoo expands identity interoperability; supports demand for people-first solution

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September 9, 2021

Adweek

Yahoo Woos CPG Ad Buyers With Further ConnectID Tie-Ups

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September 7, 2021

In The Know by Yahoo Launches Style Vertical with Original Fashion and Beauty Programming

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September 1, 2021

Apollo Funds Complete Acquisition of Yahoo

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August 30, 2021

Yahoo Finance Announces First Feature Length Documentary, Valley of Hype

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August 18, 2021

Austin Ekeler, Los Angeles Chargers Running Back and Fantasy Star Joins Yahoo Sports

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July 27, 2021

Verizon Media’s In The Know Partners With Actress and Producer Marsai Martin For A New Spin on Personal Finance

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July 21, 2021

Verizon Media bolsters identity consent management, partners with NAI, Osano

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July 7, 2021

Maven adopts Verizon Media’s identity solution to drive greater relevancy, trust

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June 29, 2021

Catalina connects with Verizon Media to advance measurement in a cookieless world

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June 17, 2021

Verizon Media’s In The Know Signs Journalist Elaine Welteroth as Consulting Editor-at-Large, Launches Digital Covers

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May 25, 2021

Verizon Media announces full-funnel DOOH ad suite

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May 17, 2021

Verizon Media and Condé Nast partner across content and advertising

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May 3, 2021

Verizon Media to be acquired by Apollo Funds

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April 29, 2021

VIZIO and Verizon Media Announce Strategic Partnership to Advance Connected TV, Omnichannel Advertising

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April 19, 2021

Yahoo announces The Hollywood Reporter as new XR partner

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April 15, 2021

Verizon Media Partners with Kellogg Company, Snap and Spotify to Address the Global Mental Health Crisis

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April 14, 2021

Verizon Media launches Next-Gen Solutions, the future of ID-less advertising

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April 12, 2021

New Study by Verizon Media, Magna, & IPG Media Lab Finds Interactive Ad Formats Engage Hard-to-Convince Audiences

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March 24, 2021

Verizon Media expands commerce business, plans to launch Yahoo Shops

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March 24, 2021

Optimizing addressable advertising and other emerging channels is #1 priority among brands and agencies in 2021

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March 23, 2021

Verizon Media to caption all new videos, donate $5M to advance accessibility

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March 22, 2021

Verizon Media Expands Commerce Business, Plans to Launch Yahoo Shops

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March 16, 2021

Epsilon and Verizon Media Partner to Strengthen Identity and Build on Activation Capabilities

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March 13, 2021

Verizon Media partners with the NFL to innovate the fan experience this season

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March 13, 2021

Verizon Media launches election 2020 slate and voter registration initiatives

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February 12, 2021

Yahoo Ryot Lab to be official Innovation Partner of NYFW: The Shows 2021

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February 2, 2021

Verizon Media joins championship-winning DS TECHEETAH

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February 2, 2021

DPAA Expands Board of Directors with Addition of Digital Media and Programmatic Executives

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February 1, 2021

Verizon Media celebrates Black History Month

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February 1, 2021

Verizon elevates Super Bowl LV with 5G built right; delivers immersive ‘fan first’ experiences

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January 27, 2021

Adverty and Verizon Media announce new deal to access innovative ad formats within gaming

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December 17, 2020

Entain and Verizon Media announce innovation alliance

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